New Internationalist

Cover for September 2006 - Issue 393

September 2006's Issue

In your face and up your nose, mass advertising pushes more than just a product, it pushes an entire consumerist, globalized worldview – and makes it ‘fun’. This is different from the small-scale, non-glam stuff the NI itself accepts and indulges in. Backed by the financial muscle of the world’s corporate giants, advertising is about creating hungers in cultures of cool which big business can feed. With most of the media dependent on it and the finest creative brains working for it, the ad biz is hammering out that expressway to your skull. We peer into its bag of tricks.

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Featured in issue 393


Bubble-pricking prankery.

  • 1 Sep 2006
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I Know I'm Not Alone

I Know I’m Not Alone directed by Michael Franti.

Shanghai Dreams

Shanghai Dreams written and directed by Wang Xiaoshuai

Brand-hopping beauties

An alien consumer culture is blitzing Indian women. Mari Marcel Thekaekara takes its measure.

Beneath the gloss...

Sarah Irving opens the casebook on ad promise and corporate reality.

Iran Awakening

Iran Awakening by Shirin Ebadi


Iran: Everything You Need to Know by John Farndon

A War Too Far

A War Too Far: Iran, Iraq and the New American Century by Paul Rogers

All that glisters...

India’s feelgood boomerang.

RAN (Remote Area Nurse)

RAN (Remote Area Nurse) by David Bridie


If people in the rich world associate Benin with anything at all, it is likely to be child trafficking, slavery or voodoo – not exactly the ideal calling cards for a nation. Latterly, however, Benin is developing an entirely new reputation.

Art for life - and death

Lindsey Collen on the fight for freedom of artistic expression.

Lagos Stori Plenti

Lagos Stori Plenti by Various Artists

How to read an ad

We asked the CEO of a major London ad agency to give us pointers on how to decode adverts.

Interview with Semantics King Jr

Semantics King Jr – keeping the flame of independent media alive in a camp for Liberian refugees.

Sultans of spin

Making an unpopular candidate win an election – in Bolivia or anywhere else – is an art, as Bob Burton discovers.


How big brands steal children’s hearts.

  • 1 Sep 2006
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Teodoro Obiang Nguema Mbasogo

The end hoves into sight for Equatorial Guinea’s blood-soaked dictator Teodoro Obiang Nguema Mbasogo – despite having an uncle who is a god.

  • 1 Sep 2006
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Public service

Chinese perceptions of the hard sell take Jacob Lotinga by surprise.

Polyp's Big Bad World - September 2006

Polyp’s take on a volatile fluid.

Bush in deep doo-doo

  • 1 Sep 2006
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Dust-up over mine

gold digging in Chile that will ‘relocate’ glaciers

Seen, killed and unheard

Lebanese teens in the line of fire bear witness to their ripped lives and speak out about what needs to change. Testimony compiled by Rebecca Bridges and Fayyaz Muneer.

The Real Aim

The real aim of the bombs falling on Lebanon is regime change, argues Uri Avnery, a former member of Israel’s parliament.

Jesus is a brand of jeans

What is advertising? Jean Kilbourne on the gigantic propaganda effort and how it affects the way we think and feel.

Captive: how the ad industry pins us down

Dinyar Godrej sniffs at the bait being dangled by the ad biz.

Shehab Uddin

The dignity of a poet resident at a senior citizen shelter in Kathmandu, Nepal, captured by Shehab Uddin.

Cover of the Migration issue of New Internationalist

On Newsstands

Migration issue

Migration issue

Why are refugees dying on the shores of prosperous, peacetime Europe? Are the numbers really unmanageable? And what if border controls brought more migrants into the rich world, not less? This month’s New Internationalist digs deeper into the backstory to Europe’s refugee crisis – and lays out an alternative, humanitarian vision that recognizes the reality of 21st century migration.


Online now

10 economic myths

Does repeating a thing make it true? The followers of mainstream economic dogma must surely think ‘Yes’. After the financial crash of 2008 and the malaise ever since, they haven’t changed their tune much. Their prescriptions don’t work but the patients – you or me – are still being dosed with ‘freemarket’ medicine. We’ve worked on this edition in the spirit of providing something of an antidote. The economic bottom line is inevitable, say the powers that be. Just the way things are. Well, we – and an ever-growing legion of dissenting economists and fed-up-to-the-back-teeth members of the general public – say, ‘No’. These cherished myths are causing real harm and we need to ditch them.

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If you would like to know something about what's actually going on, rather than what people would like you to think was going on, then read the New Internationalist.

– Emma Thompson –

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